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Li-Ning CJ McCollum Sonic VII 7 Men’s Basketball Shoes Sz 11Li-Ning Power V Playoff C.J. "I'm really looking forward to better interject myself into that market. CJ McCollum and Chinese sportswear brand Li-Ning will host a rare pop-up in Portland this weekend to unveil his signature shoe and the brand’s 2019 product line. CJ McCollum is averaging a career-high 25.7 PPG this season. CJ … It shows how serious they are about making a big leap, not only in the NBA, but also in China.

https://sports.yahoo.com/cj-mccollum-unveils-first-signature-164524637.html "Similar to college with different universities, there needs to be a mutual admiration. Thanks to technology, he made sure to bring McCollum along from Portland as best he could. "Turner convinces McCollum to sign with Li-Ning (1:40) Receive an extra 40% off sale styles when promo code EXTRA40 is applied to your cart at checkout. "I'm looking to bring some of the things that I do in the States over to China," McCollum said. "These fans in China love the sport, and they have more players playing than we have people living in the U.S.""At the beginning, everything is about the sneakers on his feet," Guo said.The early meetings between McCollum and the Li-Ning representatives involved discussions on footwear technologies, branding, colors, materials and a potential logo, but the two sides are taking their time before making any big rollouts.To start the 2016-17 season, McCollum has been playing in the brand's Power 4, Sonic 5 and YuShuai 11 models. McCollum has always been a crafty, efficient scorer, but in the last two years, he has taken his game to a … The two FaceTimed throughout Turner's weeklong tour, giving McCollum a glimpse into the brand's approach and audience in China. "Fans in China are frantic about the sport, and they still draw their influence from American stars, creating a dynamic where U.S.-born players like After sponsoring the CBA via a five-year, $300 million partnership that expired this past spring, Li-Ning recently renewed with the local league for exactly half of the marketing commitment.
"He has now become one of the more savvy players around the league, partnering with a growing list of companies and also sharing his own personality and perspective on his social media accounts.Across the globe, longtime Chinese athletic brand Li-Ning took notice and emerged as the most interested, most invested and most aggressive company -- eventually signing McCollum to a lucrative five-year endorsement deal that will make him one of the top-earning players signed to a Chinese company. "It's a tough process, and it's one that we don't want to rush.

"Turner, who signed a multimillion dollar deal with Li-Ning as a rookie in 2010, was in China this summer for his own promotional tour with fans. "The love he was getting shown there, and the love that they have for basketball, is unlike anything I've ever seen," McCollum said. CJ McCollum basketball shoes. Please enter a number less than or equal to 31.Will usually ship within 3 business days of receiving cleared payment.Select PayPal Credit at checkout to have the option to pay over time.Qualifying purchases could enjoy No Interest if paid in full in 6 months on purchases of $99 or more. Seller assumes all responsibility for this listing.

Evan Turner and C.J. As you go through the NBA, you get a decent understanding of it. "From the onset, there was a curiosity and interest from both sides. The company's new $150 million pact over the same number of years means the brand is shifting strategy and will have more resources to allocate toward signing NBA players. "Watching from afar, and being a fan from afar, I didn't necessarily understand the negotiating side of it and the contract structure of how players go from rookie deals to the next deal. If you reside in an EU member state besides UK, import VAT on this purchase is not recoverable. "From 2013 to 2017 now, I've seen how the brand has evolved and how the technology has continued to get better. The goal is to "visit some cities that NBA players have never visited," Guo said.McCollum has already begun diving into the different platforms throughout China, where he can begin to extend his new partnership.

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